【迷客夏公告】
迷客夏於2008年創立至今,以捨棄奶精堅持使用100%純鮮乳為起點,嚴選來自台灣與世界各地的高品質原物料,打造新鮮、天然、手作的創新飲品,引領市場風潮。不僅深獲台灣消費者的喜愛,更於2018年開始面向國際,以Milksha英文品牌名走入香港、新加坡、墨爾本、溫哥華等市場,隨著疫情解封之際,迷客夏於今年開拓菲律賓與英國市場,致力將來自台灣的原創美味和高品質飲品帶給全世界的消費者。
隨著國際化發展腳步,迷客夏於今年9月起啟動海內外品牌識別統合,未來英文品牌名將以Milksha作為主體,統一全球識別。展望未來,迷客夏將持續秉持初衷,以業界最高品質為標竿,以職人精神打造出一杯杯能感動人心的飲品,將來自台灣獨特的手搖飲文化帶入世界更多角落。
【Announcement】
Since its establishment in 2008, Milksha insists on using only fresh milk, instead of powdered creamers, and stringently selects high-quality ingredients from Taiwan and around the world, then innovated into fresh, natural, handcrafted drinks that led the market. Not just loved by Taiwanese consumers, in 2018 it expanded to international markets under the name “Milksha,” entering Hong Kong, Singapore, Melbourne, and Vancouver. With the lifting of pandemic restrictions this year, Milksha further expanded to the Philippines and the UK to continue its commitment to providing delicious, high-quality drinks from Taiwan to everyone around the world.
In the wake of this international expansion, as of September 2022, Milksha integrated its domestic and overseas branding and be uniformly recognized as “Milksha.” Moving forward, Milksha will continue to uphold its original intention – to be the industry’s quality benchmark, and with true artisanship spirit, create endless drinks that touch people’s hearts and then spread it to all corners of the world.